THE AIR RAID SALES OFFENSE
The new book by LBM Sales Coach, Bradley Hartmann
Your Sales Playbook for Scoring From Anywhere at Any Time
FOR OVER A CENTURY, football stuck to “three yards and a cloud of dust”— until Hal Mumme’s Air Raid Offense revolutionized the game with fearless passing, relentless optimism, and more touchdowns than ever.
IN THE AIR RAID SALES OFFENSE, former D1 quarterback and LBM sales coach Bradley Hartmann reveals how to bring the same principles to your sales team. Learn how to simplify, focus, and win new sales, with higher margins and more confidence.
The Air Raid Sales Offense
What Readers are Saying
“Read the book on the plane home from LBM Strategies. Loved it. I like how you put the ‘personal touches’ about life events into the teaching points to make it real and more memorable.”
Jeff Tressler ❯❯ Vice President at YBC
“Easy read with a great story. These insights will help us refine and execute our sales plans in 2025.”
Colby Chandler ❯❯ Sales Manager at Cassity Jones
“This book is phenomenal. The Air Raid offense and sales are right in my wheelhouse. I’ve got it permanently sitting on my desk for reference.”
Josh Bohanan ❯❯ Senior Account Manager at UFP Site Built
Don’t just read the playbook—run the plays.
Bring The Air Raid Sales Offense to life with Bradley’s dynamic keynotes, workshops, and tailored consulting services. Contact us to learn how we can help your team implement The Air Raid Sales Offense playbook.
